The Zodiac Killer by August 4th 1969 had murdered three people, severely injured one, mailed three cryptograms and written four letters. From the outset he placed importance on receiving front page coverage. On July 31st 1969, his trinity of communications demanded that he received front page coverage, stating "I want you to print this cipher on the front page of your paper. In this cipher is my idenity. If you do not print this cipher by the afternoon of Fry.1st of Aug 69, I will go on a kill ram-Page Fry. night. I will cruse around all weekend killing lone people in the night then move on to kill again, until I end up with a dozen people over the weekend". Imagine his horror and dismay, that the highest circulation newspapers in the Bay Area ignored his demands and relegated the cryptic murderer of three into relative anonymity on their inner pages. The San Francisco Chronicle published his cryptogram on page four, while the San Francisco Examiner (had in his eyes), literally spat in his face, by placing their portion of the cryptogram on a lowly page nine. This wouldn't go unnoticed by the killer of three on August 4th 1969, who hastily composed a fourth letter with an imposing pseudonym and uttered his displeasure by stating "I was not happy to see that I did not get front page coverage". We have come to understand the Zodiac Killer as a narcissistic braggart, whose primary objective wasn't the murders, but the publicity they generated. This publicity, to him, meant front page coverage in the major newspapers of the day - not page four and certainly not page nine.
Just when the Zodiac Killer didn't think it could get any worse, the San Francisco Chronicle ran a front page article on August 6th 1969, entitled The Frenzy of San Jose Girls' Slayer, detailing the brutal stabbing murders of two young teenagers in San Jose on August 3rd 1969. This article arrived just two days after his dismay at not receiving front page coverage. The San Francisco Chronicle article read as follows:
The two young girls, found dead Sunday on a sun-parched San Jose hillside, appear to have been victims of a sexual psychopath, whose blood frenzy led him to "overkill." Dr. John E. Hauser, Santa Clara county's chief medical examiner and coroner, said yesterday that the girls, Deborah Gay Furlong, 14, and Kathy Snoozy, 15, died in a "frenzied flurry of knife-wounds" inflicted so swiftly that neither gave any evidence of having struggled against the attack. Dr. Hauser, so shaken by the brutality of the crime he could scarcely find words, said the Snoozy youngster had 150 wounds on her back, 50 on the front and a "storm" of punctures on her neck. Deborah's body had about 100 wounds on her back and upper front and a dozen on her neck.
PUZZLE: Dr. Hauser said he was "puzzled" by many aspects of the brutal slaying. He said neither girl had been sexually molested; neither had suffered any wounds below her waist, neither gave evidence of having struggled to escape. Only the Snoozy girl, he said, had one small mark on her hand, suggesting she may have tried vainly to deflect the plunging knife. The coroner said both girls must have died very quickly and he is investigating the possibility they may have been drugged before the stabbing began. Blood and skin samples as well as stomach contents have been sent for further examination to area laboratories, he said. The results should be known in a few days. It is Dr. Hauser's opinion that the multiple puncture wounds were inflicted by one or two small knives, the largest wound the size of a pocket knife with a half-inch blade. "I've never seen a case with this many stab wounds," Dr. Hauser said. "You know, I've been in this profession a long time and sometimes I think I'm rather callous, but when I saw these girls, believe me it was terrifying. "The Nazi sex mutilations during World War II were nothing compared to what was done to these young girls.
INVESTIGATION: So far, according to Chief of San Jose Detectives Barton Collins, his investigators have uncovered no solid clues to the slaying. He said police and sheriff's deputies are looking for a "light colored van—a Volkswagen, a Dodge, a Chevrolet or a Ford" in which the girls may have been killed and then rolled, carried or dragged down the hillside to a grove of snarled, dusty oaks where their bodies were found. Both he and the coroner emphasized that at the scene there was almost no blood, suggesting they had been slain elsewhere. Collins said he and his men have talked to at least 200 people so far, searching for some information that might draw them closer to the killer. Asked if he were looking for a "mad man," Collins, pale and exhausted, snapped: "I'm looking for a killer and it doesn't matter whether he was under drugs or what." Collins did not mention this, but the Chronicle learned that wedged in between the two bodies of the dead girls police found a "new," but empty beer can. There was speculation the killer may have rolled or carried one girl down, then finished off a can of beer, and then disposed of the second body without noticing the can. The scene, not more than six blocks from where the two girls lived with their families in a neat, prosperous subdivision in San Jose's Almaden area, was utterly desolate yesterday. A few small boys on bicycles paused to look up at the tanned knoll, swathed with wide paths used for scrambles by neighborhood motorcyclists, and scurried off. Normally scores of children play in that area, because, in the words of Deborah's father, Glen Furlong, "It's the only open area close by where kids can go to." Housewives living in the immediate area, across the street and around the corner, conceded they were suddenly "very frightened." One mother said that since the murder she had seen some children poking around the scene, and added, "We were shocked. "Maybe their parents don't care. But I wouldn't let mine go up there . . . "
PUBLICITY: Although very close to tears, Furlong said yesterday that he was allowing interviews in the hope that more and more publicity "would trigger something in someone's mind and we can solve this crime." The 40-year old father works at the big International Business Machines plant only about a mile away from the family home. He is a senior associate engineer in the logic design section of IBM and he tried to bring objectivity to the disaster that has befallen his family. "The individual or individuals who did this either had to be deranged or high on dope or something of that nature," he said. "They didn't know what they were doing. It was such a senseless killing." He said his neighborhood has never had any problems, although mahy complain about the noise made by the weekend cyclists. He noted parenthetically that the riders are not of the Hell's Angel variety, but use lighter motorcycles. He said his neighbors were "very sympathetic," but complained he found some of his phone calls "very disconcerting."
CALLERS: "On several occasions people have called and as soon as we answer, they hang up," he said in bewilderment. Furlong tried to control his emotions as he spoke of his eldest daughter — one of his four children. "She was only a freshman in high school," he said, "and this was the first year we allowed her to date. We talked to her about it, and I sort of teased her. She went out with a boy friend a few times — a very nice boy who came over yesterday morning to extend his condolences — but most of her social activities were confined to her school. She was never any trouble." School mates and neighborhood friends of Deborah said the girl, very slim and looking more like a 10-year-old than a 14-year-old, was "just an ordinary nice girl who baby set and had a boy friend and talked about becoming an airline stewardess."
CHILDREN: The other Furlong children are Glen, 16; Floyd, 12, and Pamela, 11. Furlong said he did not know and had not yet talked to Kathy's parents, Mr. and Mrs. Wilfred Snoozy. Both Snoozy, a carpet layer, and Mrs. Snoozy reportedly are in a state of collapse. Her funeral has been scheduled Friday at 11 a.m. at the Place Funeral Home in Los Gatos. Burial will be at Oak Wood Cemetery in Santa Cruz. Funeral services for Kathy will be held tomorrow (Thursday) at 2 p.m. at the Oak Hill Memorial Park Mortuary in San Jose. Burial will be at Oak Hill Memorial Park.
The phrases of "The Nazi sex mutilations during World War II were nothing compared to what was done to these young girls", the title of "The Frenzy of San Jose Girls' Slayer" and "Dr. Hauser, so shaken by the brutality of the crime he could scarcely find words", must have resonated with the Bay Area murderer. He knew that to generate the front page coverage he so badly craved, he needed to switch from gun to knife in a savage close-quarter attack. However, he needed to elevate the fear by dressing up in a costume with his moniker emblazoned on his chest, akin to the fear the Nazi swastika instilled in its victims. He would also ramp up the terror by using a bayonet-style knife, rather than the pocket knife used in the Snoozy and Furlong murders. This article alone was the driver behind the Lake Berryessa stabbings, and effectively sealed Bryan Hartnell and Cecelia Shepard's fate, seven weeks in advance of the crime. The Zodiac Killer, dressed in ordinary clothes, gazed into the mirror and effectively saw the costumed Lake Berryessa murderer staring back at him. His fantasy was taking shape.
After the attack on the couple, he made his way up the hillside to the Volkswagen Karmann Ghia of Bryan Hartnell and defiantly listed his accomplishments on the door of the vehicle, but specifically added the words "by knife" at the foot of the message. He was effectively making a statement to the San Francisco Chronicle (and to a lesser extent, The Examiner), "do I get front page coverage now". The Snoozy and Furlong murders, in his mind, had overshadowed his accomplishments at Lake Herman Road and Blue Rock Springs, despite the cryptic offerings he had so painstakingly crafted. So he crafted a costume instead and attempted to ramp the fear factor to a new level. The fact that Bryan Hartnell survived the Lake Berryessa attack, inadvertently played right into his hands. The evil, fear-inducing costume he had carefully crafted and labored over, was now the focus and feeding frenzy of a media gripped by this new revelation. The second coming of Zodiac was now complete - and his requirement to converse with the newspapers strangely deflated, because Bryan Hartnell had successfully recounted the details of Lake Berryessa with astonishing clarity and vividness. The Zodiac Killer had now been reborn and resurrected from gun-toting lunatic into the embodiment of evil. This crime also had one added benefit with respect to the identity of the killer of Snoozy and Furlong - and I doubt this possibility escaped the attention of the Zodiac Killer when he arrived at Lake Berryessa on September 27th 1969.
Just like the threat to pick off schoolchildren and blow up a school bus, the savagery of these two close-quarter attacks demanded he be taken seriously. Whatever we say about the Zodiac Killer, his marketing skills were second to none. He knew how to turn page four and page nine into page one, placing Another Grim Message proudly on the news stands of San Francisco.
The Oak Hill Memorial Park & Cemetery in San Jose lies in the Monticello neighborhood, just nine miles east of the Villa Montalvo woods, where Kathy Bilek was brutally stabbed on April 11th 1971 - and who the Zodiac Killer referenced in his July 13th 1971 communication, stating "Near Monticello Shought Victims 21 ...... In The Woods Dies April". There are a multitude of places in San Jose the author of this card could have chosen, but he chose Monticello. The exact place Kathie Snoozy was buried - and the teenager whose murder he insinuated his involvement in on November 8th 1969. When Karl Francis Werner was attributed with the murders of Debra Furlong, Kathie Snoozy and Kathy Bilek, the Zodiac Killer had the option to recuse himself of all involvement in the two San Jose murders. But that wasn't his style. The attack at Lake Berryessa, the Dripping Pen card, and a whole host of communications involving San Jose had locked him into a lie he was unwilling to relinquish. He would effectively try to reclaim the Snoozy and Furlong murders, by also claiming the Kathy Bilek murder in Saratoga via the Monticello card, as well as calling Werner a phony in another Zodiac communication mailed in May 1971 (shown below). The Zodiac Killer had simply invested too much time and effort into this elaborate facade, that was encapsulated by his theatrical performance at Lake Berryessa. Two years he had lived in a house of illusion - and Karl Francis Werner was not going to tear it down.