The columns began with "To develop the message for (day), read words corresponding to numbers of your Zodiac birth sign". We mention the Zodiac Killer crosshairs being found in conjunction with the word "Zodiac" on a watch, but here we have a column that would have featured in the Vallejo Times-Herald in 1969, that contained a hidden message within the Zodiac horoscope - and on July 31st 1969, the Zodiac Killer mailed a hidden message in three portions of code, one of which was sent to the Vallejo Times-Herald, and one which was mailed to the San Francisco Chronicle, in which he wrote "In this cipher is my idenity". Is it conceivable that the inspiration for his pseudonym was derived from this Zodiac horoscope, which further inspired him to begin his letter writing campaign with a concealed message?
We may now have two sets of Zodiac communications inspired by the hidden messages of Clay R. Pollan and Luis Campos, with the Vallejo Times-Herald the common denominator in both instances. We know the Zodiac Killer derived inspiration from the newspapers, but did this inspiration extend to mimicking the art of hidden messaging? This concept could have extended even further, when the Zodiac Killer designed his infamous unsolved 340 cipher, that may have been taken straight from the Dick Tracy comic and breakfast cereals of children - again receiving widespread publicity in the newspapers. See the Dick Tracy 340 Cipher article.